How to Start a Personal Training Blog to Attract Clients should be part of your business plan if you are a personal trainer. A blog is short for web log. It is a great way to establish your online presence. A blog is not a website but you can use a blog in the same way as a website to promote your business. A blog has many advantages over a website.
It is easy to build and you can use free blogging services to have an internet presence without having to spend any money. If you have never built a website before you might find it challenging. But a blog is simple and easy to build and easy to update.
A website might be difficult for you to build if you have never done so. A blog is simple to build. You can find many video tutorials online to show you how to have it up and running is less than an hour.
Keep your blog updated with fresh new content daily and the search engines will love you. They will reward you by ranking your blog high on their search results pages. This means more internet traffic for your blog which means more customers for your personal training business. A website on the other hand can become static without any fresh content so it will fall in the search results.
You can build a following with your blog by giving valuable information about fitness and diet. You can show that you are an expert in your field. You put your contact information on your blog so people can contact you. They will want to contact you because after awhile they will feel they know you because they read all your great posts daily on your blog.
You can also have an about page on your blog. Here you want to list what qualifies you to be a personal trainer. Then post information on how you help people get into shape.
You can also offer discounts to regular visitors to your blog site. You can ask people to contribute to your blog. You can ask them what the most challenging part of getting into shape is; asking for them to contribute gives them a sense of community. As they connect with you through your blog they will be more likely to seek your personal training assistance.
People like doing business with people they know. This community will become your clients. You can also join online forums to build your business. You can go to forums where people need help with diet or physical fitness. But do not go on simply to promote your business. Instead answer questions and give advice. Then include in your signature file a link to your blog. By doing this people on the forum will see that you are sincere and that you know what you are talking about. As people learn to trust you they will be likely to click the link to visit your blog. When they see all of your great posts in the past archives section of your blog they will more than likely become a regular visitor and could someday be a client of yours.
It is easy to build and you can use free blogging services to have an internet presence without having to spend any money. If you have never built a website before you might find it challenging. But a blog is simple and easy to build and easy to update.
A website might be difficult for you to build if you have never done so. A blog is simple to build. You can find many video tutorials online to show you how to have it up and running is less than an hour.
Keep your blog updated with fresh new content daily and the search engines will love you. They will reward you by ranking your blog high on their search results pages. This means more internet traffic for your blog which means more customers for your personal training business. A website on the other hand can become static without any fresh content so it will fall in the search results.
You can build a following with your blog by giving valuable information about fitness and diet. You can show that you are an expert in your field. You put your contact information on your blog so people can contact you. They will want to contact you because after awhile they will feel they know you because they read all your great posts daily on your blog.
You can also have an about page on your blog. Here you want to list what qualifies you to be a personal trainer. Then post information on how you help people get into shape.
You can also offer discounts to regular visitors to your blog site. You can ask people to contribute to your blog. You can ask them what the most challenging part of getting into shape is; asking for them to contribute gives them a sense of community. As they connect with you through your blog they will be more likely to seek your personal training assistance.
People like doing business with people they know. This community will become your clients. You can also join online forums to build your business. You can go to forums where people need help with diet or physical fitness. But do not go on simply to promote your business. Instead answer questions and give advice. Then include in your signature file a link to your blog. By doing this people on the forum will see that you are sincere and that you know what you are talking about. As people learn to trust you they will be likely to click the link to visit your blog. When they see all of your great posts in the past archives section of your blog they will more than likely become a regular visitor and could someday be a client of yours.
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