Industrial design is usually defined as the combined application of streams of art and science to enhance the function and aesthetics of a product and make it more desirable for customers. Industrial design can be applied before the introduction of a new commodity or for enhancement of an existing product.
The goal of industrial design is creating a favourable impression of the item. It is all about enhancing a product's value in the mind of the consumers and so they associate themselves with the product. This optimization is attained by adding new aspects to the product to make it more functional, and by improving its looks so that it becomes more attractive to consumers.
The first step in the direction of coming up with more attractive products is to conduct an elaborate market survey on the buying habits of customers. This should be followed by other features like sketching, sampling, and a thorough testing before the product is ready for promotion. Nowadays, there is a growing trend of making use of 3D software and CAD applications for making these tasks simpler.
The primary goal of industrial design is enhancement of the overall feel of the product. Designers have to concentrate upon a lot of factors other than the looks of the product. These include durability, functionality, ergonomics and the user friendliness of the product. In fact, a designer can even lower the production costs significantly by making required improvements in the design.
Industrial design is not limited to the above aspects but also extends to other factors like packaging, analysis of the market demand for the item, and also the study of the consumer's response to the product's design. Thus, industrial designers have to undergo a rigorous training for many years before working on a live project.
Some of the illustrious names in the profession are those of Brooks Stevens, credited with designing the Harley-Davidson motorcycle, Raymond Loewy, who rose to fame with the Coca-Cola bottle and Jonathan Ive, who has been known for the iMac.
The goal of industrial design is creating a favourable impression of the item. It is all about enhancing a product's value in the mind of the consumers and so they associate themselves with the product. This optimization is attained by adding new aspects to the product to make it more functional, and by improving its looks so that it becomes more attractive to consumers.
The first step in the direction of coming up with more attractive products is to conduct an elaborate market survey on the buying habits of customers. This should be followed by other features like sketching, sampling, and a thorough testing before the product is ready for promotion. Nowadays, there is a growing trend of making use of 3D software and CAD applications for making these tasks simpler.
The primary goal of industrial design is enhancement of the overall feel of the product. Designers have to concentrate upon a lot of factors other than the looks of the product. These include durability, functionality, ergonomics and the user friendliness of the product. In fact, a designer can even lower the production costs significantly by making required improvements in the design.
Industrial design is not limited to the above aspects but also extends to other factors like packaging, analysis of the market demand for the item, and also the study of the consumer's response to the product's design. Thus, industrial designers have to undergo a rigorous training for many years before working on a live project.
Some of the illustrious names in the profession are those of Brooks Stevens, credited with designing the Harley-Davidson motorcycle, Raymond Loewy, who rose to fame with the Coca-Cola bottle and Jonathan Ive, who has been known for the iMac.
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